Podcast
Episode 26
Stop, Drop, and Enroll: Innovative Strategies for Boosting Student Retention

-
Episode Description
-
Guest Bio
In this episode of The Hidden Gem, host Maya Demishkevich sits down with Julio Vargas-Essex, Vice President of Student Affairs and Enrollment Management at North Hennepin Community College, to discuss how innovative research and collaborative strategies are driving student retention. Julio shares insights from his groundbreaking research project, "Stop, Drop, and Enroll," which focused on identifying and addressing barriers to student persistence. From reimagining orientation to creating innovative peer mentoring programs, this conversation dives deep into practical strategies for improving the student experience and boosting retention.
- Learn how Julio and his team used student-centered research methods, like PhotoVoice, to identify barriers to student persistence and empower students to share their experiences visually.
- Discover the impact of addressing basic needs, such as mental health support, food security, and holistic resource centers, in fostering a retention-focused campus culture.
- Hear about the creation of cross-functional success teams and how they’ve revolutionized advising and onboarding processes at North Hennepin Community College.
- Explore innovative programs like "Be Bold, Break the Mold," a peer mentoring initiative supporting students in non-traditional fields, which integrates financial incentives to reduce barriers.
- Find out how rethinking orientation with just-in-time communications and targeted engagement strategies has improved student success and satisfaction.
- Understand why marketing must support retention efforts by focusing on the entire student lifecycle, not just recruitment.
This episode is packed with actionable ideas for anyone in higher ed looking to improve student retention, support, and engagement. Don't miss it!
Research Article Discussed on the Show
Julio Vargas-Essex / Vice President of Student Affairs and Enrollment Management / North Hennepin Community College
Julio Vargas-Essex is a dedicated higher education professional with a decade of experience in leadership roles, including serving as Vice President of Student Affairs and Enrollment Management at North Hennepin Community College. He is deeply passionate about providing students from diverse backgrounds the support they need to succeed in college and in their careers. Julio believes in the transformative power of education and is committed to Minnesota State Colleges and University's mission of catalyzing positive change through partnership, collaboration, innovation, and leadership.
In his current role at North Hennepin Community College, Julio has led initiatives to improve student success, strategic enrollment management, and address students' basic needs. He has successfully supported the implementation of a Guided Pathways Model, increased student enrollment rates, and developed partnerships to enhance student support services. Julio's experiences have honed his ability to lead change, manage budgets, and collaborate effectively with diverse stakeholders.
Julio is committed to advancing equity and improving student success for all populations. He has led initiatives to increase access and support for BIPOC students, resulting in a more diverse student population and improved outcomes. He has also worked collaboratively with faculty, staff, and administrators to ensure compliance with state and federal laws and accreditation requirements.
With over 15 years of leadership experience in education and non-profit work, Julio has developed a visionary leadership style that prioritizes collaboration, diversity, equity, and inclusion. He is a skilled communicator who builds strong partnerships with internal and external stakeholders.
As a first-generation college student, Julio earned a bachelor’s degree in Psychology from the University of Wisconsin and a master’s in Applied Psychology from Metropolitan State University.
Drawing on his experiences as a professional, Julio is keenly aware of the important role the Associate Vice Chancellor for Student Affairs and Enrollment Management position plays in Minnesota State Colleges and Universities. This experience keeps him focused on the students and their needs. In his personal time, Julio enjoys spending quality time with his family and friends. He is an avid music fan, and during the summer months, he is at an outdoor music festival.
Don't miss new episodes!
If you enjoyed this episode, I’d really appreciate it if you could help spread the word—whether by sharing it with your colleagues, posting on social media, or leaving a review. Your support means a lot!
The IMPACT Framework
At the heart of the podcast lies the IMPACT framework that answers a pivotal question: What is the role of marketing and communications in the success of community colleges? This framework answers it by showcasing how these domains are not peripheral but central to amplifying the success of the institution.
Copyright 2025 College Crusader, all rights reserved.